The target groups that ASSIST works with are the poorest and most marginalised communities in our society. These people have faced nothing but great misery in their lives and they feel trapped in a state of despair. Poverty has passed on for many generations and their hope for change and a better future for their children, has long gone lost. They have resigned with their fate of poverty and developed a negative attitude not only towards their future, but also towards society in general.
In order to combat this negativity, ASSIST’s critical first task is to transform the mindset of these people and build confidence among them that change is possible. We sensitise underprivileged communities by helping its leaders believe that they can improve the lives of their people, create positive thinking, become organised and make significant changes.
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